You know how I'm always talking about how important reviews are? Well I have some good news for you! Reviews are still more important than ever. But more and more businesses every day ignore that fact. Which means it's easy for you to swoop in and gather up more reviews than your competitors to build the trust you deserve. And to make that easy for you, I put together a new challenge to help you get more reviews fast. In fact I guarantee you'll get at least 3 new reviews in 7 days. (But...

This local plumber stole 25 customers with $200... using a high-pressure trick. Most small business owners think marketing means burning cash on Facebook ads or hiring expensive agencies. But Mike, a plumber in my neighborhood, took a completely different approach. Instead of creating ads... he started REMOVING dirt. He bought a small pressure washer ($150) and made stencils of his logo and phone number ($50 in materials). Then he found 10 filthy sidewalks in high-traffic areas around town...

Something I keep noticing lately: People are trying to be too creative which ruins their clarity. I notice it everywhere. Example: My daughter's school has a thing tonight. Apparently the kids are performing something. They sent a single random text message with a flyer attached. It has a time and location. But that's about it. Doesn't say what time to bring your kid. What they need to wear. Where they're supposed to go. Oh and the link in the text expired and doesn't do anything anymore. I...